1.
SFX: Intel jingle; V/O: 'The guitar used to sound like this ...'
2.
Scene changes to EMA footage, featuring a guitar being strummed ...
3.
SFX: Intel jingle; V/O: 'Now it sounds like this'
Cut to:
People dancing in period scene ... in boring slow fashion
4.
V/O: 'People used to dance like this'
5.
Scene changes to crowd at EMA dancing in
modern, vigorous fashion ... possibly speeded up
6.
V/O: 'Now they do this'
Cut to:
Classical trio in dull music scenario
7.
V/O: 'Live music used to be a dull affair'
Cut to EMA wide shot showing brightly lit stage
8.
V/O: 'Now it looks like this...'
Final V/O: 'Thanks to the Pentium 4 processor,
sponsor of the MTV Europe Music Awards,
you can now enjoy digital music & video,
Louder, Faster & Brighter
than ever before...'
9.
'...For your chance to win a trip to the MTV Europe Music Awards and a Pentium 4
equipped state of the art PC ... visit www.intel.co.uk now.'
OR
'...Check out how Intel can amplify your MTV Europe Music Awards experience by
visiting www.mtv.co.uk/intel now.'